When starting a new WordPress website, it can be confusing to figure out how to do SEO. The good news is that WordPress comes with basic SEO capabilities. However, there are many ways to enhance your site’s search engine ranking, and the following tips can help you get started. Using the right plugins can also make the difference between high rankings and a lackluster site. While front-end SEO is still a vital part of search engine optimization, keywords are becoming less important and will be replaced by quality content.

Before you start optimizing your website, make sure you know the basics of search engine optimization. Verify your website with Google Search Console. There’s an excellent guide to help you get started. Alternately, you can also use Google Search Console to optimize your site for free. By following these steps, you’ll be on your way to getting your WordPress site ranked on the first page of search engines.

As the website’s primary focus, SEO should focus on the content and structure of your site. While writing content, remember that you’re writing for your audience, not the search engine. While following best practices is important, it’s important to be unique and use descriptive alt tags for each piece of content. There are other ways to optimize your site’s content, so try to find the ones that fit your audience.

The structure of your site is also important for SEO. Consider the content and pages and make sure that the permalinks and slugs are unique and descriptive enough. The structure is one of the most important aspects of SEO. It helps visitors find the content they’re looking for faster. While you don’t want to make your site difficult to navigate, WordPress makes this easier by offering a large selection of plugins.

Once you’ve chosen a theme, you can begin optimizing your content and structure. For instance, you should ensure that the permalinks of your pages and posts are descriptive and unique. This will help people navigate your site and find information. Adding internal links will increase the chances of people finding the content they’re looking for. If a link is too relevant, it will be penalized by Google.

When it comes to SEO on WordPress, you should be aware of the structure of your website. This is crucial for accessibility purposes, and a properly structured website will be indexed on major search engines. You should also ensure that your images have descriptive alt tags. Having an image with a description that makes sense for a searcher will increase the chances of them finding the content they’re looking for. The more useful they are to you, the more they’ll be able to discover it.